Dream destinations by the nation

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Dream destinations

By By Kitchana Lersakvanitchakul
DAILY XPRESS
Published on July 16, 2009
What do you look for when you go on holiday? A radio station and three magazines are looking for answers


Sky-High Network's easy-listening-style radio station Cool 93 Fahrenheit is celebrating nine years on the air by joining up with travel magazines Anywhere, Honeymoon Travel and Puen Dern Tang (Travellers' Companion) for a project that shines the spotlight on nine holiday destinations and asks whether they represent friendship, pleasure or romance?


"The radio business today faces stiff competition," says Sky-High's managing director Komsan Chetchotisak. "We are delighted that Cool 93 Fahrenheit has been rated as the No 1 easy-listening radio station every year for the last nine years."


"The nine destinations are classified along three themes - friendship, romance and pleasure - and listeners will be asked to vote for one in each of these categories," he explains.

Celebrity representation


With the nine destinations grouped under themes, the radio station then picked the celebrities they thought best represented those places and ideas.


The Best Friendship Destination, comprising Marrakech in Morocco (code F1), Queenstown in New Zealand (code F2) and Santorini in Greece (code F3), are represented by celebs Rattapoom "Film" Tongkongsap and Paranyoo "Tack" Rodjanawuttitham. Voting takes place from July 20 until August 7.


The Best Pleasure Destination, which will open for voting from August 10 to 28, are Ibiza in Spain (code P1), Hallstatt in Austria for code P2 and Dubrovnik in Croatia for code P3. The celeb is Sririta Jensen.


The last is the Best Romance Destination, and features the island of Mauritius Island in Africa (code R1), Udaipur in India (code R2) and Sendai in Japan (code R3). Voting runs from August 13 to September 18. The celebs are Arak "Pe" Amornsupasiri and Ratcha-win "Koy" Wongwiriya.


TEXT TRAVELLING


>> Vote for your favourite destination by mobile phone.


>> Key in the word Cool and the code number and send the SMS to 4747930.